Welcome to Floranest! We are delighted to have you join us in exploring our diverse collection of men’s and women’s fashion and apparel, where style effortlessly blends with comfort for every occasion. We deeply value the trust you place in us when selecting your wardrobe from our trendy collections. Safeguarding your privacy and ensuring the protection of your personal information remain our top priorities. 

This website is operated by Bright Avenue. Throughout this Privacy Policy, references to "we," "us," and "our" pertain to Floranest, while "you" and "your" refer to our valued customers. 

Data Collection Practices 

When you visit Floranest, we collect specific information to provide you with a seamless and personalized shopping experience. This includes: 

• Personal Information: Your name, email address, and contact number, collected during account creation or the purchase process. 
• Browsing Data: Information about the pages you visit and actions taken on our website. 

We also use cookies to better understand your interactions with our site. These technologies help us: 

• Remember your preferences. 
• Recommend products suited to your taste. 
• Deliver a personalized experience tailored just for you. 

Rest assured, your information is treated with the utmost care, remains confidential, and is solely used to enhance your journey with us. 

How We Use Your Information 

Your personal information plays a vital role in ensuring an exceptional shopping experience. We use your data for: 

• Order Processing: Managing your purchases and account. 
• Customer Support: Providing assistance as needed. 
• Personalization: Analyzing preferences to suggest products and styles that align with your taste. 

Data Storage and Security Measures 

At Floranest, protecting your personal information is a responsibility we take seriously. Our security measures include: 

• Secure servers and encryption protocols. 
• Robust firewalls to prevent unauthorized access. 
• Regular security audits and staff training sessions. 

Access to your personal data is restricted to authorized personnel, contractors, and agents who require it to perform essential functions. Your trust means everything to us, and we are dedicated to maintaining the highest standards of security for your information. 

User Rights and Control Over Personal Data 

We empower you with complete control over your personal data. You can: 

• Access and Update: Easily change your contact information or shipping address through your account settings. 
• Request Deletion: Ask for your data to be removed. 
• Limit Usage: Withdraw consent for data processing by contacting us. 

Your privacy is of utmost importance, and we are here to ensure you maintain full control over how your personal information is utilized. 

Sharing Information 

We only share your information with trusted partners essential for providing a smooth shopping experience. These include: 

• Payment gateways. 
• Delivery services. 
• IT providers facilitate secure and efficient order processing. 

Stringent agreements with these partners ensure they use your data exclusively for outlined purposes. They are prohibited from using it for any other reasons. Your privacy remains our top priority. 

Cookies 

Our website employs cookies to enhance your shopping experience. Cookies: 

• Help remember your preferences (e.g., favorite styles, selected filters). 
• Store items in your cart for a seamless browsing experience. 
• Provide insights into your interactions with our platform, enabling us to recommend products you’ll love. 

You can manage your cookie preferences through your browser settings. However, disabling cookies may limit certain functionalities on our website. 

Compliance with Indian Data Protection Laws 

As a fashion platform catering to customers in India, we comply with all applicable data protection laws, including the  Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules . Our measures ensure your data is managed lawfully, transparently, and with the utmost care. 

Children's Privacy Protection 

At Floranest, we are deeply committed to safeguarding children’s privacy. Our website is designed for individuals aged 18 and above. We do not knowingly collect personal information from children. If we discover that data from a child has been collected, we will take immediate action to remove it. 

We encourage parents and guardians to remain involved in their children’s online activities and educate them about safe and responsible internet use. 

Changes to Our Privacy Policy 

Transparency is a core value at Floranest. Periodically, we may update our Privacy Policy to reflect changes in our operations, technological advancements, or legal requirements. Significant updates will be: 

• Posted on our website. 
• Communicate via email if necessary. 

We recommend reviewing our Privacy Policy regularly. Your continued use of our website signifies your acceptance of the revised policy. 

If you have any questions or concerns regarding these changes, please feel free to reach out to us at brightavenue025@gmail.com. Your trust is crucial to us, and we are dedicated to maintaining transparency while ensuring your shopping experience with us is secure and enjoyable.